![]() When it comes to boosting ROI, heatmapping tools eliminate the guesswork regarding where and when users leave your site. Heatmap tools can pinpoint where in your funnel has the highest dropout points.Įcommerce benefits greatly from the best heatmapping tools. The ultimate purpose of heatmap software is to keep visitors on your site longer or to drive them down a conversion funnel. Using this data you can test out new layout options on your site to increase the amount of engagement. It tallies up pageviews and shows you how many clicks a link or button gets. Heatmapping software is very useful to learn what works on your site or app and what doesn’t. Heatmap tools also record user sessions so you can play back their actions. ![]() It displays things like a visitor’s mouse movements, where they click, and how far down the page they scroll. Heatmap software shows you how visitors are interacting with your website or mobile app.
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